Privacy Policy
Privacy Policy for Auréa
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from aureaskin.it (the “Site”).
COLLECTION OF PERSONAL DATA
When you visit the Site, we automatically collect certain information about your device, including: browser data, IP address, time zone, and data relating to the cookies installed on the device. Additionally, as you browse, we collect information about the pages or products viewed, the websites or search terms that referred you to the Site, and how you interact with the Site. This automatically collected information is referred to as “Device Information”.
We collect Device Information using the following technologies:
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Cookies: data files placed on your device or computer, often with an anonymous unique identifier. For more information about cookies and how to disable them, visit http://www.allaboutcookies.org.
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Log files: track actions occurring on the Site and collect data including your IP address, browser type, ISP, referring/exit pages, and date/time stamps.
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Web beacons, tags, and pixels: electronic files used to record information about how you browse the Site.
Additionally, when you make or attempt to make a purchase, we collect certain information about you, including your first and last name, billing address, shipping address, payment information (including card numbers, if applicable), email address, and phone number. This is “Order Information”.
When we refer to “Personal Data” in this Policy, we mean both Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL DATA?
We use Order Information to fulfill orders placed through the Site (including processing payments, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this information to:
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communicate with you;
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screen orders for potential risk or fraud;
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provide you with information or advertising relating to our products or services, if in line with your expressed preferences.
We use Device Information (in particular your IP address) to screen for potential risk and fraud and, more generally, to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
DISCLOSURE OF YOUR PERSONAL DATA
We share your Personal Data with third parties to help us carry out the activities described above. For example, we use Shopify to power our online store (more information: https://it.shopify.com/legal/privacy). We also use Google Analytics to help us understand how our customers use the Site (more information: https://www.google.com/intl/it/policies/privacy/). You can opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
We may also share your Personal Data to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
[Optional – fill in if applicable] Remarketing / Targeted Advertising
If we use remarketing tools, we will clearly indicate it here.
BEHAVIOURAL ADVERTISING
As described above, we may use your Personal Data to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, please visit: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising here:
You can also opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
YOUR RIGHTS (EEA/EU RESIDENTS)
If you are a European Economic Area resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Please note that your information will be transferred outside of Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to erase this information or for as long as necessary for the purposes for which they were collected and to fulfill legal obligations.
CHANGES
We may update this privacy policy from time to time in order to reflect changes to our practices or for other operational, legal or regulatory reasons.